About me
Ulrika has spent nearly 35 years in financial services, more than 20 of them at SEB where she held several senior credit and risk roles including VP and Head of Credit Administration in New York.
After SEB she moved into a broader set of board and advisory positions at institutions including Ålandsbanken, Intrum, Pamica, Sparbanken, and Sweden Care, and founded her own consultancy supporting financial sector entrepreneurs.
She brings a rare combination of deep institutional knowledge and genuine curiosity about what new fintech companies can actually change.