Wellstreet Launchpad - Gothenburg edition

On the 7th, 8th, and 9th of June, we'll hold this exclusive startup training curated in partnership with Google for Startups
May 13, 2022
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Wellstreet Launchpad - Gothenburg edition

To celebrate Wellstreet’s new location in Gothenburg and activate our connections with the tech startup ecosystem we are inviting the city’s community to join a Wellstreet Launchpad, an event curated as part of our partnership with Google for Startups.

Local founders and entrepreneurs were invited to apply to access a 3-day intensive program of Google for Startups top training and mentoring at our new office, Wellstreet & Friends. Ten companies were selected to join this exclusive opportunity, normally reserved for our portfolio companies.

What is Wellstreet Launchpad

Wellstreet in partnership with Google for Startups has designed a program to train the entrepreneurs of the future, to support them in building scalable and sustainable companies, for the long term, by offering state-of-the-art educational resources, mentoring from Google Experts and Wellstreet’s network and themed sessions.


Day 1:

• Introduction to digital marketing. Facilitator Omar Nawaz
• Fireside chat with Juni co-founder and CEO Samir El-Sabini 
• 1-on-1 mentoring session 1 with Google and Wellstreet Mentors
• User Research Lab. Facilitator Jan Beránek
• 1-on-1 mentoring session 1 with Google and Wellstreet Mentors

Day 2:

• Google Analytics 4. Facilitator Nick Comber
• Getting started with Google Ads. Facilitator Mitchel Wubben
• Sales workshop. Facilitator Amanda Boleyn
• Product Accessibility and Inclusion. Facilitator Anna Baird

Day 3:

• What makes an effective founder. Facilitator Kate Gray
• Invite disagreement. Facilitator Kate Gray
• Fireside chat with Elisabet Ehn
• Hold Consistent Expectations of Co-Founders. Facilitator Kate Gray
• Sustain Yourself and Others. Facilitator Kate Gray

Facilitators, Mentors and Speakers confirmed:

Wellstreet & Friends Office

The space occupies a full 500m² floor of a charming and elegant building in the heart of the city. Intended to foster innovation through collaboration, the space includes offices and lounge spaces where Wellstreet’s portfolio companies and broader network can come together for meetings, networking, collaboration and socializing.

Selected companies

Sisterly Tribe, Future of Retail, Emigreat, Textual, Meela, Unsquare, OICAN Wear, Jiroy, SCALINQ, MuchSkills

*Text updated on May 30th, 2022.